Regis University

ROLE
Treble Red worked closely with Regis in house creative and development team planning and developing the Be Influential campaign. We worked closely with their designers determining the best strategy for how the site would behave when users perform multiple tasks such as launch an Alumni video interview while simultaneously registering to learn more about enrollment.

REQUIREMENTS
The application needed to be be built allowing Regis to add, remove, and modify the order of every Alumni story without opening Flash. Essentially connecting XML driven data to the Flash interface which providing seamless interaction between launching stories, playing videos, sharing with social, and selecting the college of interest.

The largest challenge of the project was to ensure that users could interact with both the top tier of the page which housed all of the stories and videos and the lower tier which contained the call to action functions for inquiring about enrollment and social aspects. We did this writing some hefty Javascript that literally follows the users every move to ensure no action is interrupted by another.

SOLUTIONS
Data Structure Planning
Flash Programming
Javascript Development
PHP Development

RESULT
The Be Influential campaign launched for Regis in late 2009 and is still active today. It was renewed for the 2010 semester and has been a vital recruitment tool to Regis.